Services slide 2
Services Slide 3
Google Business Profile Management
In today’s digital landscape, businesses are rapidly embracing the online realm for promotion, especially in the wake of the COVID-19 pandemic. The surge in online activity, particularly in the realm of e-commerce, has underscored the significance of a robust online presence. Enter Google Business Profile, a pivotal tool that aids businesses in capitalizing on this digital shift.
But what exactly is Google Business Profile used for?
While creating a business profile grants visibility, it doesn’t bestow authority or control. To harness the profile’s potential, a Google My Business Account is essential, granting managerial oversight. This tool empowers businesses, irrespective of size, to manage and optimize their online presence on Google. From verification to editing information, businesses can interact globally, shaping how they are perceived during online searches.
Managing customer reviews, tracking insights, and launching smart campaigns are within grasp through Google My Business. The process of creating a business profile mirrors adding locations to Google Maps, requiring minimal information. However, to unleash the profile’s full potential, a business account is pivotal. It unlocks comprehensive control, enabling access, management, enhancement, and optimization of the business profile.
Yet, merely claiming your Google Business Profile is but the initial stride. The true power lies in consistent optimization and updates.
Ipsos Research underscores this significance, revealing that an up-to-date Google Business Profile is
• 2.7 times more reputable,
• Garners 7 times more clicks,
• Attracts 70% more location visits,
• Increases purchase likelihood by 50%.
It’s crucial to note that both Google and users can modify Business Profiles, making regular checks imperative to safeguard accuracy.
In essence, embracing Google’s evolved Business Profile is a local SEO strategy of paramount importance. It not only secures visibility but empowers businesses to actively shape their digital narrative, influencing credibility, engagement, foot traffic, and conversions.
Stay vigilant, optimize, and reap the rewards of a thriving online presence with Digital SMME
Through Digital SMME Dashboard, we make managing your Google Business Profile easy and efficient bringing all information and statistics for Google Business Profile into one location at the click of a button.
Near Me Intro 1
Near Me Intro 2
Near Me Intro 3